"If you want to get somebody to do something, make it easy.

If you want to get people to eat healthier foods, then put healthier foods in the cafeteria, and make them easier to find, and make them taste better.

So in every meeting I say, ‘Make it easy.’ It’s kind of obvious, but it’s also easy to miss.

And you know what is better than 'make it easy'? 'Make it automatic.'"