Onboarding

Allow existing customers to get new customers started

What's new feels safer when guided by relative experts. How can you use others' wisdom to get people off on the right foot?

Getting people started is often the hardest thing. However, those who've already made investments in a platform or service can act as a means to help new subscribers get started. For example, someone on a weekly coffee subscription could share a code with a friend to simply try the service for free for a week.

This could be taken further by allowing the existing subscriber to add a personalised note or make a product choice they think would be best for the new subscriber.

How can you use the wisdom of more experienced users to get the uninformed started?

Onboarding

Allow existing customers to get new customers started

What's new feels safer when guided by relative experts. How can you use others' wisdom to get people off on the right foot?

Getting people started is often the hardest thing. However, those who've already made investments in a platform or service can act as a means to help new subscribers get started. For example, someone on a weekly coffee subscription could share a code with a friend to simply try the service for free for a week.

This could be taken further by allowing the existing subscriber to add a personalised note or make a product choice they think would be best for the new subscriber.

How can you use the wisdom of more experienced users to get the uninformed started?

Onboarding

Allow existing customers to get new customers started

What's new feels safer when guided by relative experts. How can you use others' wisdom to get people off on the right foot?

Getting people started is often the hardest thing. However, those who've already made investments in a platform or service can act as a means to help new subscribers get started. For example, someone on a weekly coffee subscription could share a code with a friend to simply try the service for free for a week.

This could be taken further by allowing the existing subscriber to add a personalised note or make a product choice they think would be best for the new subscriber.

How can you use the wisdom of more experienced users to get the uninformed started?

Hungry for more?

What's Cooking?

Coglode Live

Self-Expression Live video and deck now available
Self-Expression Live video and deck now available
This week
May 2023

Coglode Live

Self-Expression Live event announced
Self-Expression Live event announced
This week
Apr 2023

Coglode Live

Feedback Loops video and deck now available
Feedback Loops video and deck now available
This week
Apr 2023

Feature

Figma Behavioral Design System released
Figma Behavioral Design System released
This week
Apr 2023

Feature

Figma Behavioral Design System sneak-peek
Figma Behavioral Design System sneak-peek
This week
Apr 2023

Coglode Live

Feedback Loops Live event announced
Feedback Loops Live event announced
This week
Mar 2023

Coglode Live

Prospect Theory video and deck now available
Prospect Theory video and deck now available
This week
Mar 2023

New Nugget In The Wild

Reframing service fees as benefits
Reframing service fees as benefits
This week
Mar 2023

Feature

Cookbook for Teams announced
Cookbook for Teams announced
This week
Mar 2023

New Nugget In The Wild

Deliveroo's tipping system, behaviourally deconstructed
Deliveroo's tipping system, behaviourally deconstructed
This week
Feb 2023

Improvement

Nuggets In The Wild component redesigned and rebuilt
Nuggets In The Wild component redesigned and rebuilt
This week
Feb 2023

Feature

Completed core of forthcoming Nuggets Library for Figma
Completed core of forthcoming Nuggets Library for Figma
This week
Feb 2023

New Nugget In The Wild

Flora case study into overcoming stagnant social proof
Flora case study into overcoming stagnant social proof
This week
Feb 2023

Coglode Live

Open Access Prospect Theory Event added
Open Access Prospect Theory Event added
This week
Feb 2023

New Nugget In The Wild

Case study that reframes product waste into a playful second life for cats
Case study that reframes product waste into a playful second life for cats
This week
Feb 2023

Improvement

Improved persistent login pane
Improved persistent login pane
This week
Feb 2023

New Pairing

New combo of Nuggets that reinforce the 'best' choice centrally
New combo of Nuggets that reinforce the 'best' choice centrally
This week
Feb 2023