Welcome to a concept that's global and evolutionarily-based.
In this deep-dive, we'll look at:
• Why all of us are Risk Averse on some level
• How this manifests in our life and work
• Ways / Nuggets to overcome Risk Aversion and make better decisions.
As usual, there'll be a quiz and goodies, so come join us!
The Nugget that makes the world go round.
Here we discuss:
• Why it is we’re hardwired to reciprocate kindness.
• The nuances of how much we want to reciprocate, and how long the feeling of reciprocity lasts.
• Inspiration from companies using reciprocity to generate connections and loyalty with employees and customers.
Bonus gift!
We created a nice little Reciprocity Cheat Sheet for you to download
In this deep-dive, we'll be delving into the all-important and mis-used concept of Scarcity:
• We’ll understand the evolutionary science behind why Scarcity affects us so deeply.
• We’ll hear and experience stories of Scarcity being used in the wild, both good and bad!
• We’ll give you new ways to artfully and ethically apply Scarcity to product design and marketing decisions in a way that truly delights.
At the end you'll have the chance to decide which Nugget we dive into next!
See you there :)
In our first ever deep-dive, we'll be delving into Status:
• We’ll understand the science behind why Status affects us so deeply.
• We’ll hear and experience stories of Status being used in the wild.
• We’ll give you new ways to artfully and ethically apply Status to sales, loyalty programmes and product portfolios.
At the end you'll have the chance to decide which Nugget we dive into next!
See you there :)
