Coglode Live
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Upcoming on:
Aug 24, 2022 4:00 PM
GMT

Join us as we dive deep into one of the most pressing behavioural barriers of modern times.

We'll explore:

• The theory behind why Analysis Paralysis is so dangerous
• Brand new research that pushes our understanding further
• How to overcome it effectively both for ourselves and by design, using world-class case studies

As normal, it'll be highly interactive, so join us for the fun. We promise not to overwhelm you!

Upcoming on:
Jul 27, 2022 4:00 PM
GMT

Join us as we dive deep into one of the most powerful behavioural tools we have.

We'll explore:

• The theory behind why framing's so powerful
• Edge cases and brand new research that pushes our understanding further
• How to use it effectively both for ourselves and at work, using world-class case studies

As normal, it'll be highly interactive, so join us for the fun, regardless of whether you're in the duck or the rabbit group.

Upcoming on:
Jun 29, 2022 4:00 PM
GMT

Join us as we dive deep into one of the most powerful behavioural influencers. We'll explore:

• The theory behind why it's so powerful
• Edge cases and brand new research that pushes our understanding further
• How to use it effectively in the real world, using world-class case studies

There will be a quiz with prizes too, so join us for the fun...everybody else is. ;)

Upcoming on:
May 31, 2022 4:00 PM
GMT

Welcome to a concept that's global and evolutionarily-based.

In this deep-dive, we'll look at:

• Why all of us are Risk Averse on some level

• How this manifests in our life and work

• Ways / Nuggets to overcome Risk Aversion and make better decisions.

As usual, there'll be a quiz and goodies, so come join us!

Upcoming on:
Apr 20, 2022 4:00 PM
GMT

The Nugget that makes the world go round.

Here we discuss:

Why it is we’re hardwired to reciprocate kindness.

• The nuances of how much we want to reciprocate, and how long the feeling of reciprocity lasts.

• Inspiration from companies using reciprocity to generate connections and loyalty with employees and customers.

Bonus gift!

We created a nice little Reciprocity Cheat Sheet for you to download

Download Cheat Sheet PDF

Upcoming on:
Mar 23, 2022 4:00 PM
GMT

In this deep-dive, we'll be delving into the all-important and mis-used concept of Scarcity:

• We’ll understand the evolutionary science behind why Scarcity affects us so deeply.

• We’ll hear and experience stories of Scarcity being used in the wild, both good and bad!

• We’ll give you new ways to artfully and ethically apply Scarcity to product design and marketing decisions in a way that truly delights.

At the end you'll have the chance to decide which Nugget we dive into next!

See you there :)

Upcoming on:
Feb 22, 2022 4:00 PM
GMT

In our first ever deep-dive, we'll be delving into Status:

• We’ll understand the science behind why Status affects us so deeply.
• We’ll hear and experience stories of Status being used in the wild.
• We’ll give you new ways to artfully and ethically apply Status to sales, loyalty programmes and product portfolios.

At the end you'll have the chance to decide which Nugget we dive into next!

See you there :)

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