Whether you're Airbnb with many 5* Superhosts, or a crypto platform with a group of highly successful traders, knowledge shared with other users in the form of a story will create a win-win-win scenario. The high status user will be elevated further, other users will gain valuable insight on the correct action to emulate, and the platform will be seen as a place to be seen and grow, regardless of status.
Where can you harness prior success with your product to create compelling stories that elevate, educate and inspire?
Taking time to celebrate milestones with your early adopters can be a brilliant way to reinforce your value in a fun way
What's new feels safer when guided by relative experts. How can you use others' wisdom to get people off on the right foot?
Drip-feeding information is key for retention and recall. What crucial knowledge can you spread out over time?